• Social Media Strategy & Management

• Content Calendar (Instagram, TikTok, Pinterest)

• Content Creation & Filming

• Video Editing & Graphic Design

• Caption Writing

• Research & Analytics

• Community Management

• Competitor Engagement

Build a strong, personality-driven social presence that grows audience trust, increases visibility, and creates an engaged community across platforms.

For Cheerific, I developed the social branding from the ground up, ensuring the visuals, tone, and content reflected the brand’s fun, energetic personality. I manage every aspect of the social ecosystem — from strategy and content creation to posting, engagement, and analysis — creating a cohesive and consistent presence across platforms.

Community engagement is a key focus, including responding to all comments and DMs, engaging with competitors for brand awareness, and actively nurturing audience relationships.

• +1,000 followers on Instagram in the first 4 months

• 123,055 views in the last 90 days

• Consistent growth of 100-200 followers per week

• Strong, engaged community built through daily interaction

A social media presence designed to feel fun, intentional, and trustworthy — while driving real, measurable growth.