Brand Identity • Website Design • Landing Page • Rambly Hub • About Page
Target Audience: Micro Influencers Ready to Monetize
Rambly – UX & Website Design
Rambly is an all-in-one platform designed to help micro influencers monetize their content and grow their community—whether they’re new to the space or ready to expand beyond their current platform.
Project Overview
The Goals
Design a bright and exciting brand that stops people mid-scroll
Build a homepage that immediately tells creators: “This is where you belong”
Create a visual identity that’s flexible across multiple pages and sub-platforms
Ensure type, spacing, and hierarchy are cohesive and consistent throughout
Make Rambly Hub feel like its own experience while still connected to the parent brand
Visual Identity & Logo
The Rambly logo is central to the brand’s personality—quirky, vibrant, and instantly recognizable. We wanted it to feel like a character in itself, giving users a mascot-like energy without going too childish.
Key Branding Elements
Bold, playful shapes that feel unique and energetic
Bright, on-trend colors that pop on screens and align with Gen Z / Millennial creator aesthetics
Cohesive Typography System across every page for a polished but approachable feel
Landing Page
Above-the-Fold: Bright, punchy, scroll-stopping visuals with animated or oversized elements that introduce Rambly’s value right away
Clear CTA: “Start Monetizing Now” with visual reinforcement of simplicity and speed
Social Proof: Embedded creator testimonials or mini case examples
Mobile Optimized: All visuals and sections scale beautifully for influencer-heavy mobile traffic
Rambly Hub
Rambly Hub is a more focused, immersive environment for users once they join the platform. The visual direction shifts slightly here to support utility and depth, while keeping the energy alive.
Dark Mode Feel: More serious and creator-tool oriented
Same Color Palette, Reimagined: Uses brand hues in a subtler, more utility-forward way
Bold Typography + Icons: Maintain playfulness but prioritize usability
Dashboard-Like Structure: Makes users feel like they’re in a private space that belongs to them
About Us Page
This page reinforces the core brand while offering credibility and heart. Designed to mirror the landing page, but with added layers:
Our Story + Mission Sections
Founders or Team Bio Highlights
Same typography, spacing, and playful visuals—ensuring it all feels connected
Interactive Elements or Icons that reflect the brand’s approachable tone
App Design
I also designed the Rambly mobile app, where the visual identity is refined for mobile UX. While it’s rooted in the same branding, the app is more minimal, modern, and intuitive.
Why Mobile UX Is Different
Apps need to be:
Faster to navigate
Simplified visually to reduce cognitive load
Built with mobile-first gestures and interactions in mind
App Design Approach
Streamlined Layout: Less color, more white space for a clean, modern feel
Consistent Typography: Same type system, optimized for mobile legibility
Simplified Navigation: Bottom nav, large tap targets, clear call-to-actions
Color as Accent: Brand colors used selectively to draw attention and avoid fatigue
Rambly isn’t just a platform—it’s a movement for modern creators. This project proved that a brand can be fun without being fluffy, and bold without sacrificing clarity. With a scalable design system, energetic visual identity, and a user journey that makes monetization feel exciting, Rambly is ready to become a go-to name in the creator economy.