Conference Banner Design

At most lead generation conferences, banners are predictable—plain logos, vague taglines, and too much text. We saw this as an opportunity to stand out. Our goal was to design a modern, eye-catching banner for Modaramo Media that would actually pull people in.

Project Overview

The Goal

Grab attention in a crowded, visual-noise-heavy environment

Deliver a modern, clean aesthetic that reflects our creative capabilities
Stay on-brand with our Modaramo visual identity
Make the banner look dynamic and realistic, like a digital ad you’d want to click on
Support lead gen conversations without overwhelming with info

Design Approach

The banner is a direct evolution of our Modaramo postcard—a natural extension designed for scale.

Key Elements

Color Usage: Bright, branded colors that pop on the convention floor and create instant recognition
Device Mockup (Phone): Central focus showing real Modaramo-style ad content in action—this grounds the design in reality and gives it a digital context
Minimal Text: A sharp, punchy line that sums up what we do in six words or less
Visual Flow: Designed to read top to bottom at a glance, with CTA placement and logo hierarchy optimized for passing foot traffic

Consistency with Brand Assets

The banner design aligns perfectly with our Modaramo Media postcard, creating a cohesive experience across formats:

Same typography, color palette, and design tone
Shared hero element (phone mockup) to create visual continuity
Used side-by-side at booths to strengthen brand recall

This banner did exactly what it was supposed to do: stand out, start conversations, and represent Modaramo Media as the modern, high-impact creative team we are. With minimal words and maximal clarity, we turned a banner into a brand experience—and proved that even static print can feel dynamic.